AURELA — B2C Residential Dashboard

Current Users

2^active

● Family Mode

Sessions This Week

▲ +2 vs last week

Avg. Session Duration

34^min

▲ +6 min improving

AI Eco — This Week

1.8^kWh

~62% saved · Auto

Active Session

👨‍👩‍👧 Family Mode · Active

◆ HARMONY — Deep Calm

⏱ 00:14:30

mmWave 60GHz · Ceiling — 2 users detected · AI Recognition Active

Binaural Envelope · Shokz Open Move · 200Hz Carrier (L-channel)

▶ 0:30 Gentle fade-in ● Binaural · Theta wave · Active Fade-out 0:30 ▶

Natural ambient sound always present · Binaural envelope: 0:30 in → active → 0:30 out

💡 Light: HARMONY Blue · Level 2 — Ceiling + Floor

🌿 Lavender · Sandalwood

🎵 Theta Binaural · Shokz Open Move ×2

🧠 AI Scenario: HARMONY — 20 min

Biometrics — Personalized Per User · On-Device · Privacy-First

Primary User 1 ✓ Recognized

63 bpm

Heart Rate

61 ms

HRV

Stress Index2.8 / 10

Primary User 2 ✓ Recognized

68 bpm

Heart Rate

55 ms

HRV

Stress Index3.9 / 10

Emergency Override (SI ≥ 8.0) — Always Active

Automatic · Instant EMERGENCY CALM · Overrides all modes · No micro-adjustment · B2C + B2B identical rule

SAFE — STANDBY

Active Profiles — AI Recognition Enabled

Subscription Plans — All tiers include AI Eco Mode report

🌱 Essential

Individuals & couples who want smart wellness automation

€19/mo

€189/yr

🔥 Save €39/yr · ~2 months free · up to 18% off

✓AI Core — unlimited personalized scenarios

✓Energy Dashboard + AI Optimizer (60%+ savings)

✓AI Eco Mode · Weekly/monthly report (mobile app)

✓All 5 scenarios · Binaural entrainment · 200Hz carrier

✓Basic Care (Y2+): firmware + remote diagnostics

+Family Button available as optional add-on (any plan)

—Wellness Insights & Biometric Vault

—Hybrid Consumables / Scenario Marketplace

🔥 Most Popular

Complete

For those who want deeper insights, session history & advanced care

€29/mo

€289/yr

🔥 Save €59/yr · ~2 months free · up to 18% off

✓Everything in Essential

✓Wellness Insights & Biometric Vault (reports + trends)

✓Session History on-device — stored by user profile

✓Standard Care (Y2+): proactive maintenance + 1 free service call

—Hybrid Consumables / Scenario Marketplace

🎁 First 30 days free · No credit card required

💎 Ultimate

Those who want maximum luxury, comfort & all-inclusive service

€39/mo

€389/yr

🔥 Save €79/yr · ~2 months free · up to 18% off

✓Everything in Complete

✓Hybrid Consumables — AI-selected aroma refills auto-delivered to your door

✓Scenario Marketplace — create, sell & earn from your own scenarios

✓Premium Care (Y2+): 24/7 priority support + 1–2 on-site visits/yr + full parts replacement

✨ All-inclusive: best AI · auto aroma · earn from scenarios · personal technician

🎁 First 30 days free · No credit card required

💡

Why annual? The math is clear:

🌱 Essential: €19×12 = €228 → €189/yr · Save €39 🔥 Complete: €29×12 = €348 → €289/yr · Save €59 💎 Ultimate: €39×12 = €468 → €389/yr · Save €79

Care plan (Y2+) included from day 1 — no hidden costs · Family Button: separate add-on, available with any SaaS plan — €7/mo · €49/yr · €1,499 lifetime · Consumables (aroma refills) exclusively in Ultimate.

👨‍👩‍👧

Family Button — Optional Add-on

Available with any SaaS plan · Physical side button on Hub · Activates Family Mode

B2C Exclusive

WITH Family Subscription

✓ Saves profile locally (on-device only)

✓ Up to 3 additional profiles (total 5)

✓ AI recognition on return

✓ 4-question setup + 5-min measurement

WITHOUT Subscription (Guest)

◌ Session runs normally

✕ Profile deleted automatically after session

✕ No AI recognition on return

✕ No history saved

Pricing:

€7/mo

€49/yr

€1.499 lifetime

One-time at purchase — best value

Revenue Model — B2C Unit Economics

Hardware

€26.000

One-time · includes LED Diffuser
+ Hub + mmWave sensor

SaaS Recurring

€19 — €39/mo

Essential · Complete · Ultimate
or €189 — €389/yr

Family Button Add-on

€7/mo

or €49/yr or €1.499 lifetime
Optional · any plan

💡 Example unit (Complete + Family lifetime): €26.000 hardware + €1.499 lifetime + €348/yr SaaS = €27.847 total · ongoing €289/yr recurring

🔒 All session data stored locally on-device only — no cloud transfer · No biometric identifiers · Available in Complete & Ultimate plans

Session Log — Last 14 Days

Date	User	Scenario	Brainwave	Aroma	SI Start	SI End	Duration
May 24	User 1	Harmony	Theta	Lavender · Sandalwood	5.2	2.1	20 min
May 24	User 2	Balance	Alpha	Cedar · Citrus	4.8	2.6	25 min
May 22	User 1	Reset	Beta	Citrus	3.4	1.8	20 min
May 22	User 2	Harmony	Theta	Lavender	4.2	2.2	20 min
May 21	Family C	Release	Alpha	Sandalwood · Cedar	6.1	3.4	30 min
May 20	User 1	Balance	Alpha	Cedar	3.8	1.9	25 min
May 18	User 2	Harmony	Theta	Lavender · Sandalwood	4.6	2.0	20 min

Scenario Frequency — Last 30 Days

HARMONY

🔵 Deep Calm

RESET

🟢 Mental Fog

BALANCE

🟡 Moderate

RELEASE

🟠 High Stress

EMERGENCY

🔴 Critical

🔒 All data is fully anonymized — stored on-device only · No personal identifiers · Complete & Ultimate plans

Avg. Heart Rate — Last 7 Days (bpm)

Avg. HRV — Last 7 Days (ms)

Scenario Effectiveness — Stress Reduction

Emergency

91%

Harmony

86%

Balance

81%

Release

78%

Reset

73%

Stress Index — Before vs After (30d avg)

⚡ AI Eco Mode Report — Weekly · Available on All Plans

1.8

kWh saved this week

~62%

Energy reduction

0.7 kg

CO₂ equivalent

Deep Sleep (no users · mmWave auto-off)−65%

LED intelligent dimming−42%

Nebulizer duty cycle optimization−28%

⚡ AI Eco Mode works automatically — mmWave detects 0 users → AURELA enters Deep Sleep (LED off · Nebulizer off · Audio off). Wakes instantly on user entry. No manual action required on any plan.

System Uptime

99.9%

Zero interruptions this month

● All Systems Nominal

Care Plan Status

★ Standard Care

Complete Plan · Year 1

Y2+: Proactive maintenance

+ 1 free service call included

Privacy Status

🔒 Privacy-First

All biometric data processed locally

No automatic cloud upload

GDPR Privacy-by-Design ✓

User deletes data at any time

Device Status — All Components

mmWave Sensor 60GHz

Ceiling mount · User detection + Eco trigger

Online · 2 users active

Smart Wearable ×2

HR + HRV + Breathing Rate · Daily wear

Connected · Data synced

Shokz Open Move ×2

Bone conduction · Binaural · 200Hz carrier

Paired · Theta mode

LED System — 3 Zones

Ceiling / Floor / Mid · HARMONY Blue

Active · Level 2 · Blue

Nebulizer — Lavender

Hub Unit · Dry nebulizer · EU EN 60598

Active · HARMONY scenario

Nebulizer — Sandalwood

Hub Unit · Dry nebulizer · EU EN 60598

Active · HARMONY scenario

Nebulizer — Citrus

Hub Unit · Dry nebulizer · EU EN 60598

Standby

Nebulizer — Cedar

Hub Unit · Dry nebulizer · EU EN 60598

Standby

LED Diffuser Point

Hub Unit · Physical element · Always active · Included in base €26.000

Active · HARMONY Blue

Side Button — Family Mode

Hub Unit · Activates Family Mode (B2C) · Requires Family subscription to save profile

Active · 2/3 slots used

Local Smart System — Connection Status

On-Device AI

Edge processing · Local WiFi

● No cloud dependency

Mobile App

Profile management · Eco reports

● Connected

Firmware

v2.4.1 · Up to date

● Basic Care active

🔒 Privacy Architecture — GDPR Compliance

Data Processing

✓ All biometric data processed locally on-device
✓ No automatic cloud upload — ever
✓ AI runs on edge (local network only)
✓ WiFi used only for app sync & firmware updates

User Rights (GDPR Art. 17)

✓ Full control over personal data at all times
✓ Delete any profile or session history instantly
✓ Privacy-by-design — consent-first architecture
✓ No biometric identifiers shared with third parties

📋 Default: Privacy-First — biometric data stays local. Users may optionally enable selective cloud backup in app settings (explicit consent required, disabled by default).